Student Spotlight:
Meet the MA Film Marketing Students

Geda Andzeleviciute (She/Her)

Age: 27 – From: UK/Lithuania – Favourite Film: Memento (2000)

I’m a London-based film marketing strategist working across independent film campaigns and social media strategy. With a background in small business marketing, content creation, and visual presentation, I bring strategic thinking and a strong eye for detail to film campaigns, creating materials that reflect each project’s tone, audience, and positioning. At the core of my work is an interest in how bold creative choices can be shaped into clear, audience-focused campaign strategies.

Carruth Cull (He/Him)

Age: 29 – From: USA – Favourite Movie: The Wind Rises (2013)

‘I made the transition from a career in Electrical Engineering to the Film industry as an MA Film Marketing student at LFS to follow my passion for cinema as a shared art form. I have cultivated my excitement for film for the past several years, growing from working on short films and volunteering on stage productions to now recently interning at film sales agency Rocket Science in preparation for the 2026 Cannes Film Market. I look to build from these experiences, my coursework, and my work in the Student Union leadership to build a career in Film Distribution and International Film Sales.’

Lerong Fan (She/Her)

Age: 23 – From: China – Favourite Film: YI YI (2000)

‘I have been interested in film since my teenage years and studied Producing at university, where I gained hands-on experience in both film production and academic film studies. Over time, my attention gradually shifted toward the commercial logic and market ecosystem content.

As someone with a creative background, I understand the importance of distribution strategies and audience communities in shaping a film’s impact. This led me to apply for this programme, where I hope to further explore how films operate as cultural products through marketing and distribution within the global industry.’

Kanghui Gao (He/Him)

Age: 24 – From: China – Favourite Film: Driving My Car (2021)

‘I am an emerging producer and marketing professional with experience across independent film and commercial campaigns. Skilled in pre-production planning, cross-team coordination, and data-informed marketing strategy. With strong communication skills with hands-on production experience and a solid understanding of both creative and corporate workflows.’

Emilio W. Gotterbarm (He/Him)

Age: 28 – From: Colombia/Germany – Favourite Film: Pans Labyrinth (2006)

‘I come from a VFX background, which gave me a strong visual foundation and a detail‑oriented approach to creative work. I focus on creator profiling, concept development, and helping shape clear, effective ideas for new releases and festival‑driven titles. Having lived in countries such as France, Hungary, Chile and Germany, I’m drawn to how different audiences connect with stories. I joined the MA Film Marketing course to deepen my understanding of the industry and build a more focused path into film distribution and audience strategy.’

Jill Hodson (She/Her)

From: USA – Favourite Film: My Big Fat Greek Wedding (2002)

‘My background spans media relations, digital storytelling, content creation, and event coordination. Interning at Curzon, alongside my master’s studies, has strengthened my skills in marketing campaign coordination, communication, and adapting creative content for different audiences and platforms. I bring energy and initiative to my work, with a strong commitment to delivering high-quality results in fast-paced environments. I am a 2024 Rocky Mountain Emmy-nominated producer, reflecting my commitment to impactful storytelling.’

Molly Kennedy (She/Her)

Age: 30 – From: USA – Favourite Film: Before Sunset (2004)

‘I have a proven track record as a high-performing Production Coordinator, contributing to projects including Bono: Stories of Surrender which premiered at Festival de Cannes in 2025, as well as various commercials directed by Chloe Zhao, Kathryn Bigelow, Spike Lee, and many others. Combining hands-on production experience with specialist training in audience strategy, campaign development, and distribution, I bring both creative insight and operational rigour to film marketing. Driven by a longstanding passion for cinema and a clear ambition to build a career on the marketing side of the industry, I thrive in collaborative, fast-paced environments and deliver under pressure.’

Chenx Li (He/Him)

Age: 22 – From: China – Favourite Film: LaLa Land (2016)

‘I’m experienced with audience research and international campaign analysis. I’ve developed an interest in audience insight, platform culture, and contemporary entertainment trends through both academic and project-based work. I am particularly interested in how films are positioned and communicated to different audiences across territories, especially through socially driven and audience-focused marketing approaches.’

Stephanie Oppong-Adu (She/Her)

Age: 24 – From: UK/Belgium – Favourite Film: Honey (2003)

‘With proven experience with agencies such as TEA Entertain and Leroy & Rose, I recently made the bold decision to expand from graphic design and deep dive into the film industry. Now, as an MA Film Marketing Student at LFS, I discovered a new side to the film industry that I never knew I would love so much. With a passion for film and TV, I am driven by the idea that great film marketing doesn’t just sell a story, it expands it. With an eye for both creative and operational flow. I’m especially drawn to environments where ideas move fast, collaboration is constant, and creative standards are high.’

Dillon Sant (He/Him)

Age: 27 – From: USA – Favourite Film: Crash (1996)

‘A background in filmmaking, photography, and teaching experience. I made the decision to broaden my horizons and learn more about the marketing and distribution of film and television. I have aspirations of creating a co-operative filmmakers run distribution, exhibition, and production studio. Enabling artists to create new worlds together.’

Rishika Singh (She/Her)

Age: 29 – From: India – Favourite Film: Project Hail Mary (2026)

‘Previously, I worked as a Production Assistant and Camera Trainee on commercial projects for Condé Nast and Apple TV, and as a Social Media Content Assistant at Plus 1 Communications. I also supported industry talk events at LFS as the Student Union Events Coordinator. Through my studies and recent internship at Picturehouse Entertainment, I’ve developed an aptitude for theatrical film marketing, publicity, distribution, and brand strategy. I’m interested in how collaboration, creative storytelling, and strategic thinking shape audience engagement with films.’

Elliott Smith (He/Him)

Age: 29 – From: UK – Favourite Film: Dead Poets Society (1989)

‘After pursuing media production at university, whilst working in the service industry on a part time basis, I knew I was heading in the right direction, but not quite the right path. So, I committed myself to videography and digital marketing, working on a freelance basis. Providing content creation, social media marketing strategy and market research for several clients in Surrey and London. Through London Film School, I could really apply myself in ways I couldn’t previously. This course has provided real opportunities to grow amongst budding film lovers and filmmakers alike.’

Alex Voight-Shelley (She/Her)

Age: 24 – From: USA – Favourite Film: JoJo Rabbit (2019)

‘My academic and creative background spans across film marketing and psychology, giving me a unique perspective in both storytelling and audience insight. I combine an understanding of audience behaviour with strong knowledge of marketing strategy. Through my Film Marketing degree, and my internship at PREMIER PR agency, I developed an understanding of campaign development, audience positioning, film distribution and exhibition, and consumer trends, allowing me to approach projects from both a creative and strategic standpoint. I am currently searching for a creative position in PR or marketing, where I can combine my academic training with a strong passion for film and television.’

Joshua Wormald (He/They)

Age: 24 – From: UK – Favourite Film: The Devil Wears Prada (2006)

‘Having previously graduated from the University of East Anglia after doing Film and Television studies. Film marketing interests me because of the inside look into the film industry, allowing me to see a new side to the film world that wasn’t available to me when doing my more theoretical work in my undergraduate studies. It keeps me connected to a medium and industry that I love.’